How To Grow Online Business – Create a Affiliate/Referral Program (WORD OF MOUTH)

                                        2. How to Engage With Your visitors/customer
                                                                            3. How To create Online Promotion/Giveaway

  • What is An Affiliate Program??

 Affiliate Program is also called WORD OF MOUTH. Affiliate Program enlists the help of other people to promote your businesses. It’s a simple way to drive more traffic to your site, and it only costs you when someone makes a purchase on your site. Affiliates use a number of ways to drive people to your site, through advertisements, links, referrals, etc. For each referral that results in a sale, you pay the affiliate a small commission. The more affiliates you have, the more opportunities you gain for people to be directed to your site.

This is a lower-cost method of advertising than pay-per-click advertising, because you only pay when a purchase is made. However, you do have to pay a commission high enough to motivate your affiliates to promote your product. Several affiliate management software programs are available to help you track which affiliate sells what, so you easily can keep track of how much you owe them.
An interesting tactic some small-business owners employ is encouraging their affiliates to bid against them on their keywords on the pay-per-click search engines. This may sound strange at first, but it actually helps you get more exposure in the search results: instead of your being up there next to your competitors, you’re up there next to your affiliates, who are also driving people to your Web site!
An Affiliate/Referrer is an individual or company that promotes an advertiser’s product or service in exchange for earning a commission. Advertisers contractually agree to work with a publisher, then provide the publisher with creative – in the form of links, banner or text ads or even unique phone numbers – that the publisher incorporates into their website.

  • Benefits of Affiliate/Referral Program

1. An affiliate program is an automated advertising campaign.
Affiliate tracking software is the perfect marketing tool because you literally implement an automated advertising campaign that will promote your product or service 24 hours a day, 7 days a week. And, it’s all done automatically!
Affiliate registrations and sales reports are processed automatically. Visitors and sales are tracked automatically. All you have to do is recruit new affiliates, train them, and pay them at the end of the month. It doesn’t get any easier than that!
2. You don’t pay money until you make money.
This is the absolute best part of having an affiliate program. Your marketing force promotes your site for free and you don’t pay them a dime until they generate a sale for you. It’s like having hundreds of sales reps working on straight commission except you don’t have to go through the hiring process.
You can use affiliate tracking software to get hundreds, even thousands of people to promote your product or service for free and increase your sales exponentially. There is absolutely no better way to promote your product or service online.
3. You get fringe benefits.
There’s another unnoticed benefit of starting an affiliate program. Even if visitors don’t purchase your product, there’s a good chance that they will subscribe to your e-zine or bookmark your site. You only pay your affiliates when you make money. Until then, you are getting loads of traffic absolutely free! That’s what’s so great about an affiliate program.
4. You won’t ever have to buy advertising that doesn’t work.
Let your affiliates test the waters for you. You write ads, they place them in various places on the Internet, and you measure the results. If your ads don’t work, you lose nothing, and you can improve and test them for free until they do work. You can test various banner ads and sales copy without fear of losing advertising dollars. You only pay commission to your affiliates if they sell your product.
5. It’s the ultimate viral marketing strategy.
Viral marketing is power. Remember the old Pert commercial? And they told two friends… If you start a two-tier program, your affiliates earn money on affiliates who sign up under them. This encourages your “automatic sales reps” to recruit more affiliates. Thus, creating a viral marketing strategy with unlimited growth potential!

  • BENEFITS OF AFFILIATE MARKETING VS. OTHER FORMS OF MARKETING

The development of the Internet is arguably the biggest social and cultural change of the last twenty years. In fact, its impact could be compared to the arrival of the automobile in the way that it has changed peoples’ habits and behavior both at home and in the workplace. The world is now “wired” and usage is growing at a rate of 100 million new users a year. Most people use the Internet in some form, and many businesses simply could not function without the use of email and the World Wide Web. The Web has also put an unrivaled repository of knowledge and information at the fingertips of any person with access to a computer. But the web is not only used for accessing information, it has also become a new landscape for commerce, with large amounts of products changing hands in ways never dreamed of before.
The consumer and the business buyer have both moved to the Internet as their prime source of information and goods, so it is imperative that the marketing models follow. A well-designed and executed Internet marketing model that leverages the web’s new culture is almost always considerably more effective than an equivalent marketing campaign based on traditional media.

  • Websites To Create Affiliate/Referral Program

1. GetAmbassador.com

Click To Enlarge The Gallery
Features:-
a. Referral Tracking
b. Customer Incentive Programs
c. Affiliate Program
d. Affiliate Tracking
e. Referral Program
f. Partner Program
g. Partner Incentives
h. Partner Management
i. Partner Dashboard
j. Refer-a-friend Programs
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    Imagine your own customers helping you drive new sales! Customer referrals are the key to viral marketing and a thriving business. With ReferralCandy, bring this incredible power of peer influence to your own online store.

    Each time your customers make a purchase,we’ll follow up by sending them an email that they can forward to refer friends to your store. Friends are given a discount when they buy from your store, and customers are given a referral reward when their friends make a purchase.
    We automatically track referrals and notify your customers when they become eligible for their referral reward. Friends who have made a purchase become new customers, and the referral cycle starts over again!

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    3.  AddShoppers

    AddShoppers develops social marketing and analytics apps helping merchants increase their customer engagement and sales. – 

    Take your store to the next level with social apps that increase sharing and grow revenue.
    Features
    a. Measure Social
    b. Social Analytics: Identify influencers and hot products, track sharing, and more.
    c. ROI Tracking: Discover the dollar value of social sharing.
    d. Increase Revenue With Social
    e. NEW! Social Retargeting: Recover lost sales across the web.
    f. NEW! Facebook Retargeting: Win back abandoning customers on Facebook.
    g. Smart Sharing Buttons: Your existing sharing buttons aren’t built to share products. Ours are.
    h. Discovery Wall: Help your visitors discover new products with a wall of your most social items.
    i. Social Rewards: Double your sharing, drive more revenue, and save conversions.
    j. Refer-a-Friend – Invigorate your shop with social infrastructure

    k. Social Shopper Login: Remove registration barriers by allowing your customers to register and login using their existing social accounts.

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    More Coming Soon. 
    Hang On till they come

    If you know more of them, then let’s discus below. Add a comment



    Mohit Badaya is A Passionate Blogger & Online Promoter, Helping Small Business To Figure Out & Stand Out in such a large market place & Busy world. Contact Him For any related ideas or suggestions. 
    He is Also a Writer, Author and Great Minded Helpful Person. 

    Follow Him on TWITTER >>>>> @mohitbadaya

    About the author

    Mohit Badaya

    Google Certified Marketer, Professional Blogger
    Brand Ambassador @ Hootsuite & Truecaller.

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